- Client: Alucina
- Wine in a can: Kanvas Wine
- Print: Divermat
- Packaging: Packhelp
This is a promotional piece of Alucina in which we have decided to play with a new format, with a surprise in full color, to explain who we are, what we do and why you are here, with us.
We have created a new experience, which starts with the box and ends with the tasting of 4 wonderful organic wines, packed in cans.
A Verdejo, a white Grenache, a rosé and a black Grenache.
We wanted to create this special piece with sustainable and local products. For this reason, we chose some very high quality, local and ecological wines, packaged in aluminum cans. A 100% recyclable and infinitely reusable container, that grants the wine does not lose its properties.
Kanvas wine has allowed us to play with the packaging of their wine, without limits, making it possible for us to create and design our own labels.
Throughout the process, we tested, designed, printed, glued, assembled, fitted and sprayed each piece. Some parts of the process have been crazy, others very delicate and the result, a pleasure.
So:
three, two, one… cheers!
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Branding
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Graphic Design
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Communication
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Packaging